Add Health Media doubles the sales team and strengthens the organization

Back row from left; Pontus Ström, Ralf Netterlid, Catarina Divjak, Front row from left; Riad Lindholm, Dennis Zirath, Lisa Miksell

When Add Health Media strengthens its sales organization, it brings in stars from, among others, the pharmaceutical industry and the media industry, including Orifarm and Bonnier Healthcare. At the same time, the organization is supplemented with both field salesmen and marketing coordinators.

Earlier this year, Add Health Media acquired a digital agency and now the workforce is growing further.

– As of November, our sales organization is complete as five new employees have been added in a short time. The breadth of expertise is ideal for the products and strengths of Add Health Media, says Fredrik Sjövall, sales manager.

Lisa Miksell has 15 years in the pharmaceutical industry and most recently came from the pharmaceutical company Orifarm, where she was marketing manager. She believes that it will be exciting with a new industry, new exciting products and new customers.

– I see that my experience from the pharmaceutical industry can come in handy in my new role at Add Health Media, says Lisa Miksell.

Together with Rikard Ekberg, Lisa Miksell and also Dennis Zirath will form the key account manager team at Add Health Media.

– The pharmaceutical industry is an exciting industry that I got to know through Bonnier Healthcare where I worked as KAM and in total I have over twenty years in the media industry behind me, says Dennis Zirath.

To further strengthen, they also bring in two account managers, both with a broad background in the media. Catarina Divjak has worked on the agency side with SEO and conversion strategies and Riad Lindholm has worked ten years in sales, including at Metro as Senior Account Manager and Team Leader New Business.

– It will be exciting to get to know new interesting people and get to know their company, be a part of their marketing and create new business opportunities, says Catarina Divjak.

Catarina Divjak is supported by Riad Lindholm.

– I look forward to the new service and to become so good at the products and services that I can quickly and easily put together creative solutions. My background gives me the right conditions to process both existing and new customers, states Riad Lindholm.

Add Health Media also gets a dedicated field salesman in Ralf Netterlid who will be the face of the country’s care and dental clinics where you get the opportunity to take part in, among other things, waiting room TV.

– As a field salesman, I see both challenges but above all opportunities for the future, not least in the digital area. I have long experience as a field salesman and it gives me opportunities to work throughout the country and meet lots of positive people, says Ralf Netterlid.

Inhouse is strengthened through Pontus Ström who gets the role of junior coordinator and works with production and editorial. With a bachelor’s degree in communication and PR from Karlstad University with a focus on communication in social channels, project management and events, the role is cut and dried.

– It will be fun to work in an environment where I have a lot to learn and where I can apply my theoretical knowledge, says Pontus Ström happily.

For Add Health Media, this means entering a new, expansive phase with the aim of nothing less than further success.

– The company turns twenty years old and we become twenty employees, it is somehow in the right time. We will invest heavily in our digital services and all employees, both existing and new, will be key players in that development. I have high hopes for the new organization, says Brodde Wetter, CEO of Add Health Media.

About Add Health Media

Add Health Media is one of the Nordic region’s largest media houses in health and medicine and runs DOKTORN for the general public and patients, which includes newspapers and waiting room TV, as well as one of the Nordic region’s most visited websites www.doktorn.com. Add Health Media also runs Praktisk Medicin, www.praktisktmedicin.se, a decision support for healthcare staff, and invests in new start-ups in e-health, such as Doctrin, Mindler, Colivia (formerly Nurse & Doc), Geras Solutions, Medicheck, Remisshjälpen , FindOut Diagnostic, ScientificMed, Picture My Life and Healthmakers. Read more at www.addhealthmedia.com

For more information:

Brodde Wetter, VD

[email protected], +46 707 99 78 72

Fredrik Sjövall, sales manager
[email protected], +46 708 16 61 91

Anders Åker, press officer Add Health Media
[email protected], +46 703 64 84 22