Acquisitions

We work actively with acquisitions of suitable businesses that complement our media operations in the Nordic region, making both information and knowledge available to patients and healthcare professionals.

Growth investments

Kurera

Founded in 1999, Kurera has established itself as a valued platform for readers curious about natural health, supplements and lifestyle issues. Through the acquisition, Kurera becomes a natural complement to Add Health Media's existing platforms, such as Doktorn.com and väntrums-TV, which reach millions of patients and the public every month.

https://www.kurera.se./

  • Area: Media companies
  • Country: Sweden
  • Investment: Acquired by Add Health Media: 2025

BestPractice Nordic

BestPractice Nordic (BPNO) is one of the leading digital platforms for doctors and nurses in the Nordics. Over 32,000 active healthcare professionals use the platform to share best practices and clinical updates, tailored to national needs and specialty. BPNO also publishes clinical news in areas such as oncology, hematology, neurology and general medicine in Denmark, Norway, Sweden and Finland.

https://www.bpno.dk/
https://www.bpno.no/
https://www.bpno.fi/
https://www.bpno.se./

  • Area: Media companies
  • Country: Denmark, Norway, Sweden and Finland
  • Investment: Acquired by Curus via its subsidiary Add Health Media: 2025

e-Prescribing is a mobile application that enables quick and easy prescribing of medicines and assistive devices through electronic prescriptions directly on mobile phones and tablets. The app is aimed at doctors, dentists, midwives and nurses with prescribing rights and currently has 28,000 verified prescribers registered and with ever-increasing downloads. The service is approved for connection to the Swedish Public Health Agency's services for sending e-prescriptions and cooperates with the Swedish Public Health Agency, the National Board of Health and Welfare, the Swedish Tax Agency, BankID and the Swedish Association of Local Authorities and Regions (SKR). It is free to download and register with the possibility to choose. The app is available for mobile and tablet devices on Apple iOS and Android.

  • Area: Medical technology
  • Country: Sweden
  • Investment: Acquired by Add Health Media: 2023

Pharma Industry Publishing complements Add Health Media's broad portfolio of services for communication to both patients and healthcare professionals, primarily to specific specialist segments in healthcare. Pharma Industry is dominant in the media of oncology and neurology doctors in Sweden. Through the brands Oncology in Sweden and Neurology in Sweden, they reach out to everyone who works with these patient groups. The portfolio also includes Pharma Industry, Pharma Jobs and PI Academy, which is primarily aimed at Life Science companies and their suppliers.

  • Area: Media companies
  • Country: Sweden
  • Investment: Acquired by Curus through subsidiary Add Health Media: 2022